About Us


We are an independent retailer of craft, traditional and foreign bottled beer with shops and tasting rooms based in the historic city of St Albans and another in the vibrant market town of Hitchin in Hertfordshire.

We sell a range of continually rotating keg and cask beer to drink in or take home, plus you can pre-order Tring Brewery Co. cask ale in large sizes up to 72 pints for collection in store.

St Albans

Our flagship store opened in 2013 right in the heart of this bustling market city.

Visit St Albans


Our second shop opened in the centre of Hitchin at the end of 2016.

Visit Hitchin


After months of deliberation in the pub, we decided to attend our first Farmers’ Market at the beginning of 2012 with a range of beers we collected from local breweries and our favourite beers sourced from around the world. Our aim was to provide a range of bottled beer to suit all beer drinkers: Belgian beers, modern craft beers, German lagers and many traditional local ales.

We spent the remainder of 2012 driving the Beer Bus (VW Campervan) to Farmers’ Markets selling beer in Hertfordshire and North London.


2013 was a big year for us; we set up a home delivery service in partnership with our local Tring Brewery Co. providing a convenient way for people to get access to fresh cask ale to drink at home.

We also opened our first shop in the centre of the bustling city of St. Albans. The shop showcases specialist craft, traditional and foreign bottled beers as well as a selection of cask and keg beers for people to try on the premises or take away.


We spent much of 2014 sourcing beer from new UK breweries and imports, growing our selection of bottled beers to where we’re at today, with a 500 strong, continually evolving, range of bottles.

We also began hosting regular beer tasting events in the shop as well as for private functions. Mixing up themes and beer styles, we introduced people to many weird and wonderful beers paired with some amazing food.


Our relationship with Tring Brewery Co. went from strength to strength in 2015. Working together, we brewed the first run of our joint 'Pale+Four' American Pale Ale. This modern hop forward beer is brewed with four of our favourite hops and four carefully selected malts to create a full bodied pale ale beautifully balanced with a big citrus finish.

Pale+Four can be found on tap in many local pubs and in bottle exclusively from us and Tring Brewery. It’s one of our best sellers to date!

From the support of our customers, 2015 ended fantastically with us being voted ‘Best Independent Food/ Drink Retailer’ at the St. Albans and Harpenden Food and Drink Awards.


This year was our biggest to date, beginning the year with another award - Gold for Pale+Four at the SIBA National Beer Awards. We built this brand new website and launched our first shop with a dedicated separate tasting room, Beer Shop | Hitchin. This shop boasts 6 cask taps and 10 keg taps, widening our tap selection for people to enjoy in store, or take home.


Settling into our first full year with two shops, we ran a series of "Beer Shop Hosts…" events collaborating with our favourite local indie street food stalls. Brätwurst, Fried Chicken and Tacos to name a few of the dishes served up alongside curated beer lists to pair with.

We also decided to dip our toes into the creative world of brewing and bought a shiny new 100L brew kit, keeping us busy perfecting recipes ready to launch on our taps during 2018.